Jake Cash
• Founder and CEO of Senryx Group, helping P&C insurance agencies build sustainable, owned marketing systems instead of relying on vendors
• Creator of “Marketing Independence,” a framework that helps agencies move from outsourced growth to repeatable, in-house systems
• Former GEICO national agency network marketing strategy lead, managing $500M+ in media spend
• Built partnerships with major brands including the NFL, NBA, MLB, Disney, Google, and Meta
• Has worked with 300+ insurance agencies, blending enterprise-level marketing with real-world agency execution
• Designed a model starting with audits, then structured engagements, and finally training teams to own their marketing systems
• Uses AI internally for research, documentation, and workflow automation to improve efficiency without increasing complexity