.png)
Guest
Ben Edson
- Leveraging social media (with JSG playbooks) as a recruiting engine
- Using AI dashboards to monitor team recruiting activity in real time and adjust quickly
- Building a values-driven, 1099 community of agents who help more families and each other
- Unique river-guide → advisor approach: trust, calm, and clear direction through uncertainty
Stances/Hot Takes: - Human connection > automation (charisma and real skills will be rare & valuable)
- 1099 path creates freedom, upside, and ownership vs. W-2 ceilings
Great Topics to Tap: - Social recruiting funnels (messaging → screening → interviews)
- AI as a coach’s HUD (what he’s tracking daily/weekly)
- Translating guiding a raft to guiding buyers/career-changers